Partnering with GOAT and Flight Club, DOAF dropped pairs of custom “What The Duck” Nike Dunk Low colorways in both “Home” and “Away” versions.

Ducks of a Feather’s new Flock Collection takes flight with an epic Air Max Day launch.

U of O athletes have plenty of experience honing the unique talents and attributes that allow them to compete successfully in their sport. But when it comes to establishing a personal brand in the competitive world of marketing, most are still novices.

The Ducks have been a force to be reckoned with on the football field this season, so it was only fitting that they should inspire the first-ever Air Force 1 UO Premium Player Edition.

Following up on the popularity of its fledgling offering of DOAF branded apparel that debuted last year, Ducks of A Feather launched a new limited-edition “Flying Formations” collection in April celebrating U of O student athletes across multiples sports.

Paper may be the traditional gift for a first anniversary, but Division Street decided that exclusive sneakers might be a more appropriate way to celebrate the one-year anniversary of its inaugural Flying Formations NFT offering.

With the launch of the “Ducks of a Feather” brand, Division Street is giving those who’ve always worn their love for Duck Athletics on their sleeve a chance to make that a literal reality. Featuring exclusive apparel, footwear and NFT collections, the Ducks of a Feather brand’s first apparel offering is designed with input from UofO student-athletes themselves.